The “knowledge application concept” of the Steinbeis Foundation forms the basis of the entire educational program of Steinbeis University. This knowledge application occurs mainly by all certificate courses, Bachelor’s and Master’s programs, as well as doctorates, being organized according to what is known as the “project competency principle”. Due to the qualitative and quantitative importance of courses of study as a core competence of Steinbeis University, this principle is implemented using “Experience Based Curriculum” (EBC) as an example.
- A Master’s program at SIBE always follows the principle of the Experience Based Curriculum (EBC)
- The EBC is the specific form of SIBE’s Experience Based Curriculum at Steinbeis University Berlin.
- The EBC at SIBE is characterized by the interaction of the three elements of theory, action and reflection. These three elements play an equal role in the educational process and in SIBE’s curricula.
- Within the framework of the EBC at SIBE, students are asked to apply the theory they have learned and consolidated in (self-)study to actions in (business) reality, and to make the theory tangible (knowledge application). In (written) project studies and (oral) presentations, students reflect throughout the duration of their Master’s degree on the real world projects they implement in the company. At the same time, the students also reflect on their own individual capability development – and thus on their personal development.
In this way, SIBE’s EBC provides excellent conditions for personal development, the necessary condition of tertiary education.
Whereas in traditional institutions of higher education two protagonists – university and student – act together, the EBC takes place with the interaction of three protagonists: institution of higher education, student and company.
Here, the project is an integral transfer instrument between theory and practice. During the SIBE Master’s program, the project ensures that students apply their initially general, scientifically based knowledge to actions within a very specific business environment. It is precisely this active momentum of knowledge application and the accompanying or subsequent reflection that ultimately develops competencies.
SIBE’s curriculum and the phases of the project within the company are closely coordinated. This enables immediate application of knowledge and allows the students to learn from their own actions. The scientific theories and methods learned in the seminar are translated into business practice by the students as part of their project work: as business reality and as consolidated theoretical knowledge.
The focus of the projects is as diverse as the challenges of the companies: innovative growth strategies, cost optimization, restructuring, new management systems, reaching new target groups, developing new products, etc. The study projects or company projects thus form possible specializations within the study programs and therefore ensure that the individual interests and goals of the student are consistently pursued and promoted throughout the entire duration of study.